PunchTab and Leadtail recently collaborated to analyze the activities of digital marketers on Twitter to see (among other things) how they describe themselves, what hashtags they use, and which people and publications they read and share the most. This analysis was summarized in a report, aptly titled: How Digital Marketers Engage on Twitter.
For instance, digital marketers use Twitter to share content from other social networks. Which social networks are shared most often? (more…)